The Importance of Anchor Text in Back-links

No Comments

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text.

Almost always, linking candidates will use the company name as anchor text. This does not provide any type of description of the target company’s products or services. Sure, it may be great for branding purposes, but it isn’t usually needed. In most cases, companies already rank very high (if not first) for searches that incorporate their brand.

Here is an example using fictional company “Acme Plumbing Supplies”:

Most people will link simply using the terms “Acme”. This is alright, but it does not describe the company’s products or services, nor provide any context. By adding the word “plumbing” or term “plumbing supplies” (i.e. “Acme Plumbing” or “Acme Plumbing Supplies”), you may be able to drive additional traffic that may not have otherwise attained the corporate site.

This is author biographical info, that can be used to tell more about you, your iterests, background and experience. You can change it on Admin > Users > Your Profile > Biographical Info page."

About us and this blog

We are a full service agency that deliver compelling digital marketing solution. Our winning solutions and experience helps to deliver great results across several key areas.

Request a free quote

We offers professional SEO services that help websites increase organic search drastically and compete for 1st page rankings of highly competitive keywords.

20+

sidebar widgets

More from our blog

See all posts
No Comments
  1. Pingback: buy casodex

  2. Pingback: how to buy cardizem 90mg

  3. Pingback: calcium carbonate 500 mg usa

  4. Pingback: where to buy Biaxin 250 mg

  5. Pingback: benicar 40mg online pharmacy

  6. Pingback: bactrim 800/160 mg cheap

  7. Pingback: baclofen 10 mg purchase

  8. Pingback: avodart 0,5mg united states

  9. Pingback: avapro 150 mg medication

  10. Pingback: where to buy augmentin 500/125mg

  11. Pingback: atarax 10mg nz

  12. Pingback: cheap ashwagandha 60caps

  13. Pingback: tamoxifen 20 mg generic

  14. Pingback: cheapest arimidex 1 mg

  15. Pingback: how to buy aricept 5mg

  16. Pingback: strattera 10 mg price

  17. Pingback: arava 10 mg prices

  18. Pingback: antabuse 250mg prices

  19. Pingback: ampicillin 250 mg cheap

  20. Pingback: amoxicillin 250 mg tablets

  21. Pingback: amaryl 2mg coupon

  22. Pingback: allopurinol 300mg usa

  23. Pingback: allegra 180 mg no prescription

  24. Pingback: aldactone 100mg online

  25. Pingback: actos 15 mg cost

  26. Pingback: abilify 20mg for sale

  27. Pingback: cost of lexapro 5 mg

  28. Pingback: propecia 1mg purchase

  29. Pingback: furosemide 100mg generic

  30. Pingback: buy lasix 40mg

  31. Pingback: levitra 20 mg medication

  32. Pingback: tadalafil 10 mg without prescription

  33. Pingback: sildenafil 120 mg price

  34. Pingback: how to buy Cialis 10 mg

  35. Pingback: Cialis 80 mg tablet

  36. Pingback: Cialis 60 mg no prescription

  37. Pingback: Cialis 10 mg usa

  38. Pingback: Cialis 60mg for sale

  39. Pingback: Cialis 40mg united states

  40. Pingback: Viagra 100mg online pharmacy

  41. Pingback: cheap Viagra 130mg

  42. Pingback: order Viagra 120mg

  43. Pingback: Viagra 120 mg coupon

  44. Pingback: Viagra 50mg without a prescription

  45. Pingback: viagra pills 100mg

  46. Pingback: cialis buy online

  47. Pingback: online casino real money

  48. Pingback: non prescription viagra

  49. Pingback: viagra pills

  50. Pingback: slot machine

  51. Pingback: casino

  52. Pingback: casino slot

  53. Pingback: real casino

  54. Pingback: cialis internet

  55. Pingback: cialis to buy

  56. Pingback: 20 cialis

  57. Pingback: effects of 150 mg of viagra

  58. Pingback: best real money online casinos

  59. Pingback: best real money online casinos

  60. Pingback: real money slot apps for android

  61. Pingback: 5 mg cialis

  62. Pingback: video game betting sites

  63. Pingback: Patient Care and Health Information

  64. Pingback: slot games

  65. Pingback: Jazzercise On Demand

  66. Pingback: croatia viagra 100mg

  67. Pingback: viagra pills

  68. Pingback: Brain Boosting Supplements

  69. Pingback: cash advance

  70. Pingback: cash advance online

  71. Pingback: tadalafil without a doctor's prescription

  72. Pingback: bimatoprost ophthalmic solution 0.03% amazon

  73. Pingback: cash payday

  74. Pingback: approved viagra pharmacy

  75. Pingback: casino slots

  76. Pingback: online casinos

  77. Pingback: viagra sildenafil

  78. Pingback: san manuel casino online

  79. Pingback: sugarhouse casino online

  80. Pingback: safe to buy viagra online

  81. Pingback: levitra canada

  82. Pingback: levitra cost

  83. Pingback: vardenafil canada

  84. Pingback: best online pharmacy

  85. Pingback: online pharmacy

  86. Pingback: hydroxychloroquine over the counter usa

  87. Pingback: can you buy chloroquine over the counter

  88. Pingback: new ed pills

  89. Pingback: best over the counter ed pills

  90. Pingback: best ed pills non prescription

  91. Pingback: online pharmacy viagra

  92. Pingback: viagra 100mg

  93. Pingback: tylenol stock price

  94. Pingback: uk viagra

  95. Pingback: viagra 100mg

  96. Pingback: price of cialis

  97. Pingback: cialis black

  98. Pingback: naltrexone weight loss

  99. Pingback: female viagra pills

  100. Pingback: ciprofloxacin 500mg antibiotics

  101. Pingback: Alternative for viagra

  102. Pingback: albuterol inhaler

  103. Pingback: viagra sales usa

  104. Pingback: cialis cost

  105. Pingback: US viagra sales

  106. Pingback: printable cialis coupon

  107. Pingback: cialis daily cost

  108. Pingback: Price of viagra in canada

  109. Your comment is awaiting moderation.

    Baths have always gotten my kids more energetic too… I always heard they should be relaxing for kids but I know I prefer a nice shower to wake me up. Make sure to use the behavior books for one behavior at a time, they should be short and easy to digest. We used a lot of them over the years with Little M.I will ALWAYS respond quickly to the bedtime post… I know how important a good night sleep is for everyone. Good luck.

  110. Your comment is awaiting moderation.

    Ja nykyäänhän tuo "Easter egg" on ruvennut tarkoittamaan jo jotain ihan muuta, kiitos Atarille. Mutta että Chocobo… Kun elää niin viisastuu.

  111. Your comment is awaiting moderation.

    Nice post. I was checking continuously this blog and I am impressed! Very helpful info particularly the last part I care for such information a lot. I was looking for this particular info for a very long time. Thank you and best of luck.

  112. Your comment is awaiting moderation.

    Boa tarde! Por favor estou muito encanada, minha menstruação não está atrasada mas tive relação no dia 11 sem prevenção alguma, já fiz 3 testes de fármácia e deu negativo, o último foi ontem dia 22, tbém fiz o de sangue qualitativo e deu negativo, será que mesmo assim devo me preocupar?? ou devo fazer um novo teste de sangue?

  113. Your comment is awaiting moderation.

    toda esa ropa es tuya?? de veras que tiene un gusto increible para vestirte ademas que eres muy guapa!!!te felicito por toda tu coleccion y tu frescura a la hora de combinar prendassaludos